The challenge of building a digital bank within the reach of all seniors


Training initiatives are multiplying, but consumers are remembering the need for personal attention in cases of more technological difficulties

31.9% of bank customers access online banking every day or almost every day abc

Belen Rodrigo

Digital access to banking services for the elderly is still today an outstanding issue in Spanish society. In the time of digital transformation, it is difficult for the older generations to get involved in a different way of working. there…




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