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Beyond Musk: The Six Biggest Tech Trends of the Year | Technique


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The year 2022 contained at least six core stories. Buying Twitter is not the most important thing.

1. Now artificial intelligence has arrived

September 16th the news He was toying with an improbable script request for an artificial intelligence “in a few years” that would allow for effortless typing. The exaggerated request text was: “Write a technology newsletter with three topics mostly Google searches in the last seven days, short paragraphs, a few metaphors, six quotes, one Premio Touring, and a mix of Simone de Beauvoir and Javier Marías’ style, No words of five or more syllables, two original ideas, the little first person pronoun.”

It didn’t take “a few years” to answer. On November 30, it was already possible to create it using ChatGPT, an exceptional tool created by OpenAI. The result is confusing, because the tool has no internet access and uses outdated examples, and possibly because the request is too complex. But it’s still great:

Computer written newsletter.
Computer written newsletter.

But this was just one example. You may be asked for headlines for this article, they are also reasonably modest:

Title options for a summary essay of the year on technology.
Title options for a summary essay of the year on technology.

But it can easily explain why you don’t catch a wolf with a trailblazer:

Why does the coyote never catch the road runner?
Why does the coyote never catch the road runner?

Obviously, it’s something Google can’t answer that easily:

Google answers the question about coyotes and Corycaminos even worse.
Google answers the question about coyotes and Corycaminos even worse.

He also knows how to compose the words for Extremoduro’s Christmas Carol:

Christmas Carol for Extremoduro.
Christmas Carol for Extremoduro.

Or write a story about toast and ants in a distant biblical tone:

Biblical story?
Biblical story?

Or help write a story about the CIS-Canaria coalition. It confuses the concepts, but still in some sections of Ultima Hora they appreciate the draft:

Is the CIS the ballot box?  This says ChatGPT.
Is the CIS the ballot box? This says ChatGPT.

To experience all of this, all you have to do is open an OpenAI account with an email and start asking questions.

In the results you see a lot of problems and errors. But it was hard to imagine such a thing: not only does he write fluently in Spanish (which is not English), but he also understands the questions.

ChatGPT itself would be the story of the year, but in the summer many companies launched image generators based on text requests. The sum of these two innovations makes 2022 the year of artificial intelligence.

Some people compare these innovations with milestones like the first browser or iPhone. It may sound exaggerated, but it evokes something similar. Unlike driverless cars or the metaverse, this technology has been in use since day one by millions of people and there are hundreds of companies working to integrate it.

Google is probably the main concern. this week The New York Times You mentioned that ChatGPT is a “red code” for Google. Google faces two problems with this technology, as well as the inability to develop it: the first is that if clear answers are imposed, the business model based on advertising is diluted. If the answer is already there, you don’t need to click. Second, OpenAI could risk its standing with incorrect, racist, or sexist answers. But Google has a lot to lose. Your slow adoption of these changes may give life to the alternatives.

Google’s skepticism is just one example of the opportunities these technologies will create. Apps like Notion have already started integrating it into their services (to ask me to write an email or generate 10 ideas for a project), plagiarism detection software Turnitin boasts that it’s already set up for this moment and will detect works (thesis?

There are already companies that see a business model in creating requests for better images, texts, texts or songs and even those who have applied them to prompter What politicians read

In 2023 it would be reasonable to suspect whether someone wrote anything. Opportunity will always be for whoever uses it best. Is it a tool to improve human actions and ask more difficult questions or will it be a source of being lazier?

2. Yes, Musk too

time He chose Elon Musk as Person of the Year 2021 for his work at Tesla and SpaceX. In 2022 he buys Twitter. It remains to be seen whether it is an unconditional improvement.

Musk’s got insurance on something: the digital inch of media and network coverage. It’s the new Trump: Every tweet generates virality, which sparks more interest and encourages Musk.

Media analyst Jack Schafer describes journalists’ addiction thus: “Having played so much in Musk’s favor, you would think that reporters and editors would throw ice cubes at ‘hot’ news stories about Musk kicking every 15 minutes and call him quit.” They will serve, if they must, in vignettes buried in its pages. But no, the journalists continue to swallow the musk bait like an indistinguishable river carp. What should Musk compare himself to? [el poder del presidente Trump]? Just $163 billion in a world full of billionaires and a social networking site that isn’t even in the top ten for global users.”

With all that has been written about Musk, which should be rewritten in a few hours or days, there is no point in restoring it here. It can be summed up like this: he has bought a social network in decline and in an economic crisis expensive, he is using his resources to keep it in the spotlight and it is not at all clear that he will achieve it.

3. TikTok is getting bigger and there are more networks

Twitter’s obvious “Where do we go next?” There is no single answer. It is possible that each one has their own way and that it is different. This dissociation will weaken the feeling of seeing everyone the same. Obviously, it will not disappear at events such as the World Cup or the White House elections. But even then people will be lost. The Academy Awards, for example, are not what they used to be.

The best example of this is the network that today occupies a central space in the lives of those under 30: TikTok. Its success is overwhelming and we journalists look at its relationship with the US government and its handling of data. But it’s hard to cover. The main reason for its success is the individual chronology of each user. The conversation will be more distributed, perhaps among comments on TikTok, Reddit, Mastodon, Discord, and some Twitch streams. This is just to name a few of those that exist. Twitter will continue but seems to be changing forever.

This point is not so much the story of the year as the trend of acceleration.

4. The end of the unstoppable big tech era

All stories in this list appear on Google Trends as received. Although this graph gives significant weight to Silicon Valley’s layoffs (artistic hairstyles) Because they may have added similar terms, they have fewer.

The most searched terms on Google in 2022.
The most searched terms on Google in 2022.

But it’s clearly not the story of the year: 2022 was bad. Layoffs are the prime example. Amazon, Meta, Snap, Intel, and Twitter have laid off thousands of employees. The market value of shares of Apple, Netflix, Uber and most technology companies fell. It does not appear to be a final crisis, but the sense of inevitability they had a few years ago has melted.

It is true that artificial intelligence is exploding this year. But the great promises made two decades ago will not come anytime soon. The best hope is the metaverse and we’ll see [más detalles abajo].

“The iPhone and cloud computing enabled the Cambrian explosion of new technology. Some things went right and some things went wrong. But one thing that went infrequently was that a lot of people got rich and asked, “Well, what now?” This quote is from Sam Altman, leader of OpenAI, which is taken from an article in economic Who wonders what Silicon Valley thinkers are aspiring to now that the big companies are on the decline.

We know what Google, Amazon, Netflix or Apple are doing. They all do great things that are hard to imitate, but none of them seem to have the next big thing on their hands. Shattering the hopes of the greats was one of the stories of the year.

5. Hey Metaverse, where are you

If someone says with certainty that the metaverse is the future of everything, that would probably work for the Meta. Mark Zuckerberg’s commitment to virtual reality is unstoppable. This year they released new glasses that are better than their predecessors, but certainly not better. Perhaps Apple will introduce them in 2023.

Also whoever says the metaverse is a dark, bottomless pit is making it. It is possible, for example, that virtual reality is imposed for work, games, exercise or entertainment, and not everything. All can be seen.

But 2022 marked the first full year where Meta and Zuckerberg don’t have much to offer. “The metaverse is a collection of efforts that we’re working on for the long term, but I think it’s going to work out in the end,” he said on his recent call with investors. That moment of honest skepticism is precious.

Unlike iPhone or ChatGPT, it’s not a technology that has millions of people on hold once they leave. its a problem.

6. Is the cryptocurrency decline accurate?

Just a year ago, the word NFT was a promise of money. We journalists have spent months trying to explain what they are. On January 9, we published the second most read story of the year in the technology section: it was about a Catalan artist who had “hit with NFT”.

However, in July, he was the most widely read Brazilian professor who corrupted the technology base of cryptocurrency and a Ponzi scheme affecting thousands of Spaniards. [La lista entera de lo más leído en la sección saldrá la semana que viene, apúntate arriba a la newsletter si la quieres recibir].

Between the tumult of January and the tumult of July, the value of cryptocurrency plummeted and bankruptcies occurred. As if that weren’t enough, in November came the sudden downfall of cryptocurrency trading platform FTX, with the famous Sam Bankman-Fried at the helm. The winter affected everyone: OpenSea was the main trading platform for NFTs and in one year they lost 90% of their trading volume. This story is about the fall, and we’ll see if it comes back.

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